Selecting the right platform for your website is one of the most crucial steps in the web development process. The platform that you select can give you an immense easiness to develop the site and to maintain it.
While taking a look at various platforms available for setting up your e-commerce store, you can find a lot may these days. Few are open source and are available for free, whereas some are paid services. Here, in this post, we are to compare the two most used e-commerce store platforms i.e. PrestaShop vs Magento.
PrestaShop VS Magento
PrestaShop
Prestashop is an open source platform for e-commerce site development. It was launched in 2007 and since then it is serving more than 1 lakh e-commerce sites.
Prestashop is one of the easiest platforms to set up the e-commerce store without any hassle. It makes easy for a layman to set up the e-commerce store who has some knowledge of using computers and the Internet.
Prestashop has more than twenty five thousand plugins and extensions known as modules.
Customizing your website according to your requirement is a bit difficult and tedious task for developers with Prestashop.
Here is a detailed list of Prestashop features:
- Vast selection of customizable e-commerce themes
- Mobile commerce
- PrestaShop Web Agencies
- Designer Guide
- Powerful Store Builder
- Quick Install Features
- Intuitive Interface
- Ecommerce Analytics
- Ecommerce SEO
- Over 50 world-class payment solutions and gateways
- Shipping configuration and partnerships
- Configurable Tax Rules
- Seamless customer checkout
- Integrated customer service tools
- Powerful set of integrations
Magento
Magento is again an open source platform for e-commerce store development. It is owned by the e-commerce giant eBay and was launched back in 2008.
Magento provides a lot many features for optimizing your web store but it is not easy to setup as Prestashop. If you are a web developer it may seem easy to use Magento but it is not everyone’s cup of coffee.
In comparison, Magento has a weaker database of useful plugins and extensions.
Optimizing the website, with Magento is a comparatively easier and it gives full access for customizing the website.
Here is the list of the major features of Magento:
- Web Design
- Shopping Cart
- Customer service
- Order Management
- Mobile Commerce
- Product Management
- Search Engine Optimization
- Marketing
- Analytics and Reporting
- Multiple Websites
Looking at the numbers of PrestaShop VS Magento:
There has been a very strong competition among these two major platforms i.e. PrestaShop vs Magento. Magento kills PrestaShop on twitter with 71k+ followers for Magento and 31k+ followers for the later one. Whereas for Facebook, the scenario is in favor of PrestaShop with the number of likes as high as 96k+ and for Magento, it is approx 27k likes.
Conclusion:
Thus, this analysis leads us to a concrete conclusion for PrestaShop vs Magento, which one should you select. If you are a pro developer or have a technical team to assist you in customizing your store, you should go for Magento. If you are comfortable using available themes and are not a pro developer, PrestaShop is the best option available!
